Lana Dorrough: A Type B Approach to Business

Watch Here

What happens when you combine a Type B personality with an entrepreneurial mindset, a willingness to embrace uncertainty and an unwavering belief that things will work out?

You get Lana Dorrough.

In Episode 49 of the Nathan Ross Rees Reformer Podcast, Lana joins me to share her journey from full-time instructor to multi-studio founder, the realities of building a business, trusting your gut, taking on progressively bigger challenges and why embracing the chaos might actually be one of your greatest strengths.

Her story is a refreshing reminder that there isn’t one formula for building a successful business and you don’t need to have everything figured out before you take the next step. If you’re an instructor thinking about taking your career to the next level, or a studio owner navigating the challenges of growth, Lana’s story is one you’ll want to hear.

From Instructor to Founder 

Lana’s journey began on the studio floor as a full-time instructor all across Sydney, Australia. Like many instructors, her initial focus was teaching great classes and creating meaningful experiences for her clients. But over time, her ambitions grew coupled with a strong desire to move back home to the Central Coast. What makes Lana’s story particularly interesting is the way she approached that growth. She began creating a community before she created the business. She trusted her instincts and embraced opportunities to grow as they came along. 

A Type B Approach to Business 

Lana describes herself as a Type B personality. In a business world that often celebrates rigid planning, relentless productivity and having every detail mapped out in advance, her approach offers a different perspective. For Lana, chaos isn’t something to be avoided, it is the most enjoyable part.  Rather than waiting for the perfect plan or the perfect moment, she has developed a willingness to make decisions, take calculated risks and trust that she will work things out along the way. 

Trusting Your Gut 

One of the recurring themes throughout Lana’s story is the importance of trusting your gut. Entrepreneurship is full of decisions where there isn’t a clear right answer. There will always be reasons to wait, and there will always be more information you could gather. At some point, you have to make a decision. Lana’s ability to trust herself has given her the confidence to take those steps. That doesn’t mean every decision is guaranteed to work out. Instead, it’s about having faith in your ability to navigate whatever happens next.

There Is No Perfect Way to Build a Business 

Perhaps the biggest takeaway from Lana’s story is that there isn’t a single personality type or business strategy required to succeed. You don’t have to be the most organised person in the room. You don’t have to have a five-year plan mapped out. You don’t have to know exactly how everything will work before you begin. You do, however, need the confidence to make decisions, the resilience to deal with challenges and the ability to keep moving forward. Lana’s Type B approach demonstrates that success can come from embracing your natural strengths rather than trying to become someone you’re not. For her, that means embracing the chaos, trusting her gut and maintaining an unwavering belief that things will work out.